Real Estate
Real Estate Developer Lucknow — 680 Leads in 3 Months
680
Qualified Leads
vs 500 target
Rs 680
Cost Per Lead
from Rs 2,500
22
Units Sold
from campaign leads
9.2x
Return on Ad Spend
total
The Challenge
A real estate developer launching a residential project in Lucknow needed 500 qualified leads in 3 months.
Our Strategy
01Facebook Lead Ads targeting home buyers aged 28 to 50 in Lucknow and NRI segments
02Google Search Ads for flats in Lucknow and 2BHK in Gomti Nagar keywords
03Landing page with 3D walkthrough, floor plans and EMI calculator
04WhatsApp automation for lead nurturing and follow-up
05YouTube video ads with drone footage of the project
“We hit our entire quarter sales target in 3 months. Cost per lead dropped from Rs 2,500 to Rs 680.”
Rohit GuptaSales Director, Real Estate Project Lucknow
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