Case Study — Real Estate
🏠 Lucknow Property Developer
🏠 Lucknow Property Developer
How Digital Worthy Delivered 680 Qualified Leads
🎯 Results Overview
680
Qualified Leads
vs 500 target
₹680
Cost Per Lead
from ₹2,500
22
Units Sold
from campaign leads
9.2x
Return on Ad Spend
total
The Challenge
A real estate developer launching a new residential project in Lucknow needed 500 qualified leads within 3 months to meet sales targets. Traditional marketing was generating leads at ₹2,500 per lead.
Our Strategy
- Facebook Lead Ads targeting home buyers aged 28–50 in Lucknow + NRI segments
- Google Search Ads for 'flats in Lucknow', '2BHK in Gomti Nagar' and related keywords
- Dedicated landing page with 3D walkthrough, floor plans and EMI calculator
- WhatsApp follow-up automation for lead nurturing
- YouTube video ads with drone footage of the project
Client Testimonial
"We hit our entire quarter's sales target in 3 months. The cost per lead dropped from ₹2,500 to ₹680. Digital Worthy is the best investment we've made in marketing."
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